By Watchdog reporter

On Wednesday, Africell officially unveiled the ‘TripleData’ offer to the Ugandan data market.

To give image and attach personality to Triple Data, the telecom company unveiled media personality Sheilah Gashumba as Ambassador on a year-long contract.

The launch is in pursuit of Africell’s promise to offer the most competitive voice and data deals to their current and prospective customers countrywide.

“Sheilah is a credible personality having been our customer from day one. She properly understands the brand and is able to disseminate the information to the rest of our customers”said Africell’s Commercial Director Milad Khairallah.

“Our customers are key in all our innovations and Triple Data is another such offer. While the normal way elsewhere is that companies create what they think is right for their business needs, Africell is changing all that. We listen to our customers and create exactly what they ask for,’’ He added.